Review · FLORENCE
Florence Haunted Secrets: Echoes of the Dead Exploration Game
Florence’s Haunted Secrets turns a short walk through the old center into a phone-based hunt for clues. You begin at Piazza della Signoria, follow an audio story, and solve puzzles that send you toward landmarks tied to the game’s mystery. It is less a traditional tour than a self-guided city game with a crime-story frame.
I like the freedom to start whenever you wish and the fact that the game works offline after download. I also like the low price, about $7.14 per person, which makes it an easy add-on for a Florence day. The main caution is that the murder angle may not match your expectations: one strongly negative assessment found the clues weak and the story unrelated to the real Monster of Florence crimes.
Key points to know before you start

- Begin in Piazza della Signoria: The game opens in one of Florence’s grandest public squares, with Palazzo Vecchio close by.
- Follow clues instead of a guide: Your phone supplies directions, audio, puzzles, and the next step.
- Expect about one hour: The route includes several short stops and ends near Via de’ Vecchietti.
- Play offline: You can complete the city game without an internet connection after it is downloaded.
- Admission is not included: The route points you toward museums, but entrance tickets are separate.
- Best for independent players: You receive a private experience for your own group, with no physical guide and no required contact with a staff member.
A Florence mystery with a very light footprint
This experience gives you a different way to see central Florence. Instead of listening to a guide explain a set route, you use an app to move from one clue to the next. The city itself becomes the game board, with major sights serving as reference points and puzzle locations.
That format works well if you enjoy modern murder mysteries, escape-room puzzles, or casual scavenger hunts. You can pause to take photographs, stop for a coffee, or wait until a crowded patch of pavement clears. You are not tied to a departure time, and only your group takes part.
The audio element adds atmosphere, but you should set your expectations carefully. This is not a researched walking lecture led by a historian, and there is no guide named in the experience details. The story uses Florence’s dark side as a backdrop, yet the game should not be treated as a factual tour of the Monster of Florence investigation.
That distinction matters. One low assessment complained that the clues felt poor and that the game had little to do with the actual crimes. A very positive assessment, written in German, praised the detailed, gripping story and the way it made the player feel like they were trying to catch the monster. Those two reactions point to the central issue: your enjoyment will depend on how much you want a game and how much you want real crime history.
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Starting beneath Palazzo Vecchio

Your starting point is Piazza della Signoria, the large square at the heart of Florence. It is a practical meeting place because it is easy to identify and surrounded by major sights, including Palazzo Vecchio and the Loggia dei Lanzi area.
The game gives this opening section about 10 minutes. That is enough time to orient yourself, hear the first part of the story, and understand how the clues work. If you arrive early, the square also gives you plenty to look at while you get the app ready.
From there, you move to Palazzo Vecchio, Florence’s most important civic landmark and another 10-minute stop in the route. The game uses the building as part of its setting rather than promising an included museum visit. You do not receive an admission ticket, so do not assume that solving the clue gives you access to the interior.
This is one of the experience’s strengths. You can see an important Florence sight without spending extra money or waiting in a ticket line. It is also a limitation if you hoped for a full explanation of the palace’s rooms, art, or political past. The app’s attention remains on the mystery and the next puzzle.
How the audio puzzles shape the walk

The basic rhythm is simple: listen, walk, inspect your surroundings, solve a puzzle, and receive instructions for the next stop. At each clue location, the app explains how to continue and gives you information about the place you have reached.
That structure makes the walk feel more active than a standard audio guide. You are not just pressing play and following a recorded speech. You need to pay attention to directions and work out answers before the story moves forward.
The puzzle format can also slow you down. A group may reach a location quickly but need extra time to solve the clue. That is part of the fun for some people, especially those who enjoy solving things together. It can frustrate you if you mainly want a clear, fast explanation of Florence.
The experience is listed in English. Since the directions and story come through the app, you should be comfortable reading instructions and following spoken content in English. There is no physical guide available to rephrase a clue or provide an alternative explanation.
The museums on the route

The route includes Museo della Misericordia di Firenze, listed as a 10-minute stop. This gives the game a chance to connect its fictional hunt with a real Florentine institution. The museum is not included in the price, so you should view the stop as an exterior or route point unless you choose to buy admission separately.
The same museum appears again among the clue-based locations. The supplied route information lists several places more than once, including Museo della Misericordia and Loggia del Bigallo. This likely reflects the game’s puzzle sequence rather than a promise of two separate museum tours. Follow the app’s instructions on the day, since it will determine the precise order and movement between clues.
Loggia del Bigallo, or Museo del Bigallo, is another short stop. It is an important old-center landmark and adds variety after the larger square and palace. As with the other museum location, admission is not included.
The game tells you that certain stops are reached by solving a clue. Once there, you receive directions for the next part of the treasure search and some information about the place. That combination is useful: you get a reason to notice a smaller landmark that you might otherwise pass, rather than simply walking between Florence’s most famous sights.
Still, keep the museum details in proportion. The listed time is only about 10 minutes per stop, and the activity lasts roughly one hour. If you want to explore the collections properly, you will need a separate visit and extra time.
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Walking through Florence’s historic center

The later stages lead through Centro Storico, Florence’s historic center, with about 15 minutes assigned to the final named stop. The route ends at Via de’ Vecchietti, 28, near the central part of town.
This ending is handy for continuing your day. You can finish near shops, cafés, and other central streets, though the experience does not include onward transport or a guided wrap-up. Once the final puzzle is complete, you are on your own.
The route’s compact design is a good fit for a busy Florence schedule. You can place it between major museum visits, use it as a first look at the old center, or save it for an evening walk because the listed operating hours run from midnight to 11:30 p.m. daily. The experience data gives an availability period through November 2, 2027.
The late operating hours add useful flexibility, but remember that this is a phone game in public streets. You still need to pay attention to your surroundings, especially after dark or when reading a clue while walking. Stop safely before checking the screen.
What the $7.14 price really buys you

At about $7.14 per person, this is inexpensive by Florence activity standards. You are paying for a downloadable, self-guided game rather than transport, museum entry, or personal instruction. For a small group that likes puzzles, the price can be excellent value.
The value is strongest when you treat the activity as a short layer of entertainment over places you already want to see. You get an hour of structure, a story, and a reason to look closely at several central landmarks. You also avoid the higher cost of a private walking guide.
The value is weaker if you want detailed historical interpretation. Museum tickets are not included, and the game does not replace a conventional Florence walking tour. You are also responsible for downloading the app, following the route, and solving the clues without human help.
Group pricing deserves a close look. The experience is private, and groups larger than 15 can make multiple bookings. That makes it suitable for a family group, a pair of friends, or a small party that wants to play together. Since the price is per person, compare the total cost with a regular audio guide or a short guided walk before booking for a large group.
Offline play and practical planning

One of the most useful features is offline access. Once the city game is ready on your phone, you do not need an internet connection to play. That can help if you are limiting data use or dealing with a weak signal among Florence’s stone buildings.
You receive confirmation at booking. The experience can be played at any time after booking without rescheduling, which removes the pressure of reaching a fixed departure slot. The opening hours are listed as every day from 12:00 a.m. to 11:30 p.m.
I would still prepare before leaving your accommodation. Charge your phone, download what you need, and make sure your group understands that the app controls the pace. The information does not say that headphones are supplied, so bring your own if you prefer private listening, or use the phone at a volume that will not disturb people nearby.
The route is near public transportation, and service animals are allowed. Most people can participate. Since this is a walking puzzle through public streets, you should also allow a little extra time if your group moves slowly or wants to pause at the sights.
Free cancellation is available if you cancel at least 24 hours before the local start time. Cancellations made within 24 hours are not refunded, and late changes are not accepted.
Who will enjoy this most

I would choose this for a couple, family, or small group that wants something playful and independent. It is especially suited to people who enjoy clues, mystery plots, and light competition. You can work as a team or let each person suggest the answer.
It also suits a repeat visitor who has already seen the main Florence sights. The landmarks provide a familiar base, while the game gives you a new reason to walk through them. The low price makes it easy to add without building your whole day around it.
I would be cautious about booking it as your only Florence history experience. The game is not led by a person, and one negative assessment found that its clues did not connect well with the real crimes that inspired the expectation of a Monster of Florence story. If true-crime accuracy is your main goal, look for a specialist walking tour instead.
The positive response highlights a different strength: the story can feel detailed and gripping, with the player cast as someone trying to catch the monster. If that fictional chase appeals to you, the game may be more satisfying than its simple format first suggests.
Should you book Florence Haunted Secrets?
Book it if you want a low-cost, flexible hour in central Florence, enjoy solving puzzles, and are happy to use your phone instead of following a guide. The offline mode, private format, open start time, and famous opening sights make it easy to fit into a crowded itinerary.
Skip it if you want a fact-heavy account of Florence’s criminal history, museum admission, or a person who can answer questions along the way. The strongest reason to book is the game format, not a promise of an authoritative Monster of Florence investigation.
At $7.14, the risk is modest. Go in expecting a self-guided mystery walk with historical scenery, not a full tour. With that clear in your mind, the experience offers a pleasant way to make the streets around Piazza della Signoria feel a little more like a puzzle.
FAQ
How long does Florence Haunted Secrets take?
The experience lasts approximately one hour. The listed route includes short stops at Piazza della Signoria, Palazzo Vecchio, the two museum locations, and Centro Storico.
Where does the game start?
It starts at Piazza della Signoria, Florence, Italy.
Where does the experience finish?
The stated ending point is Via de’ Vecchietti, 28, 50123 Florence, Italy.
Is a physical guide included?
No. This is a downloadable audio and puzzle game played through an app. A physical tour guide is not included.
Can I play the game without internet access?
Yes. The experience is designed for offline play, so you do not need an internet connection once the city game has been downloaded.
Are museum admission tickets included?
No. Admission to Museo della Misericordia di Firenze and Museo del Bigallo is not included.
Can I cancel for a refund?
Yes, if you cancel at least 24 hours before the experience’s start time. Cancellations made less than 24 hours in advance are not refunded.
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